Unlocking the potentials of space.
Enfold full website copywriting by JMP Designs
Built Environments. Natural Beauty.
As an innovative design firm servicing numerous industries, it was imperative that the copy on Enfold’s brand new website conveyed a team that is distinctively creative and intelligent, with a considered approach to their clients and various works. After conducting numerous meetings with the Directors and senior managerial staff at Enfold, I crafted a set of mirrored phrases that concisely convey not only the technical expertise of the Enfold team, but enact in their simplicity the precise and exacting nature of Enfold’s work. Structured around phrases like ‘Innovative Designs. Intelligent Spaces’ and ‘Incredible Scope. Impeccable Detail’, I wrote the entire copy deck for Enfold’s website, including team bios and technical functions. The Enfold team were thrilled with the result, reporting a glowing response from both internal and external stakeholders.